Homepage > CMRC understandings > 【CMRC】In the post-epidemic era, the domestic body shaping market is promising!
Hits:1993 Createtime:2024-05-10 10:19:19
With?the?development?of?The?Times,?people's?pursuit?of?beauty?continues?to?increase,?especially?after?the?epidemic?more?attention?to?health?and?body?management.?China's?body?shaping?industry?from?the?past?traditional?treatment?to?the?present?high-tech?projects,?rapid?iteration?and?innovation?to?meet?the?needs?of?consumers?of?different?ages,?the?market?is?ushering?in?great?opportunities?for?development.
Definition?of?body?shaping
Body?shaping?refers?to?the?improvement?of?physical?appearance?through?sports,?surgery?and?cosmetic?therapy,?mainly?for?specific?parts?of?weight?loss?and?shape,?including?face,?waist,?abdomen,?chest,?buttocks?and?legs.
The?body?shaping?industry?has?broad?market?potential
According?to?the?data?of?"2023?China?Body?Shaping?White?Paper",?the?size?of?China's?body?shaping?market?has?continued?to?grow?in?the?past?five?years.?After?2019,?the?growth?rate?slowed?down?due?to?the?impact?of?the?novel?coronavirus?epidemic,?but?the?compound?annual?growth?rate?still?remained?above?15%?and?higher?than?the?global?market.?In?2022,?the?overall?market?size?of?China's?body?shaping?industry?will?reach?800?billion?yuan,?and?it?is?expected?that?by?the?end?of?2024,?China's?body?shaping?market?as?a?whole?will?be?expected?to?expand?to?one?trillion?market?scale.
At?present,?China's?body?shaping?market?can?be?mainly?divided?into?three?schools,?which?are?non-invasive?medical?shaping,?invasive?medical?shaping?and?life?beauty?shaping.?Although?surgical?shaping?is?still?mainstream,?as?non-invasive?technologies?continue?to?improve,?more?and?more?consumers?prefer?safer?non-invasive?shaping?items.

Obesity?is?a?growing?problem,?and?the?need?for?weight?loss?is?rising
The?problem?of?obesity?in?our?country?is?becoming?more?and?more?serious,?and?people?are?paying?more?and?more?attention?to?their?body?fat?and?taking?active?measures?to?improve?their?physique.?According?to?relevant?data,?China's?per?capita?body?fat?rate?has?been?rising?from?2016?to?2022,?with?a?per?capita?increase?of?up?to?2%.?According?to?the?international?standard?body?fat?percentage?and?BMI?calculation?method,?even?if?the?normal?population?also?has?a?large?belly,?waist?fat?and?other?local?fat?problems,?in?recent?years,?the?very?prosperous?fitness?boom?also?shows?that?China's?national?fitness?demand?is?increasing?rapidly.

Information?source:?2023?White?Paper?on?Body?Shaping?in?China
After?the?epidemic,?consumption?tends?to?be?rational,?and?the?trend?of?younger?people?is?obvious
In?the?post-epidemic?era,?although?consumers?start?more?from?their?actual?needs?and?change?from?impulse?consumption?to?rational?consumption,?according?to?research?data,?the?consumption?willingness?of?China's?body-shaping?consumers?is?relatively?high,?and?the?trend?of?younger?people?is?obvious.?From?2019?to?2022,?the?average?age?of?China's?body?shaping?consumers?has?dropped?from?31?years?old?to?29?years?old,?from?the?past?pursuit?of?"makeover"?to?now?favor?"fine?tuning"?and?"natural?beauty",?and?gradually?treat?body?shaping?as?a?daily?lifestyle,?and?younger?people?have?also?brought?new?growth?momentum?to?the?development?of?the?industry.
Technological?change?will?bring?new?opportunities?for?the?development?of?the?body?shaping?industry
At?present,?new?weight?reduction?instruments?and?products?are?emerging?in?an?endless?stream?on?the?market,?and?weight?reduction?technology?is?also?changing?with?each?passing?day.?In?terms?of?new?instruments?and?products,?some?of?the?industry's?leading?body?shaping?institutions?have?introduced?equipment?products?such?as?particle?flow?boom?meter,?weight?reduction?energy?storage?and?soluble?microneedle?chip?weight?loss?stickers;?In?terms?of?weight?loss?technology,?the?gastric?balloon?technology?has?attracted?wide?attention?recently.


Sources:?Open?information?desk,?expert?interviews
CMRC?view
With?the?increased?supervision?of?government?departments?and?industry?associations,?the?standardization?and?transparency?of?China's?body?shaping?industry?will?also?be?improved,?and?the?entire?industry?is?developing?in?a?healthier?and?standardized?direction.?At?present,?more?and?more?enterprises?use?science?and?technology?to?empower?body?shaping?services,?effective,?safe?and?technological?will?become?the?main?theme?of?the?future,?the?industry?market?is?broad,?will?benefit?more?people?who?love?beauty.