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The?unique?health?care?effect?of?bird's?nest?has?been?recognized?by?more?and?more?consumers.?The?group?of?edible?bird's?nest?is?gradually?increasing,?and?the?market?scale?of?bird's?nest?industry?will?be?further?expanded.?According?to?market?research?data,?China's?bird's?nest?imports?increased?from?3.1?tons?in?2014?to?336.8?tons?in?2020,?an?increase?of?107?times,?with?an?annual?compound?growth?rate?of?218.4%.

The?bird's?nest?market?research?project?report?released?by?CMRC?Zhongyan?Century?Consulting?summarizes?the?market?characteristics?of?the?bird's?nest?industry?and?finds?that?many?enterprises?continue?to?flow?into?the?bird's?nest?industry,?and?the?number?of?overseas?bird's?nest?processing?enterprises?registered?in?China?increased?from?29?in?2017?to?59?in?2019.?By?the?end?of?2021,?the?number?of?Chinese?bird's?nest?processing?enterprises?included?in?CAIQ?traceability?had?increased?from?25?at?the?end?of?2017?to?100,?of?which?yanzhiwu?ranked?first?in?the?import?volume?of?edible?bird's?nest?for?three?consecutive?years.?Bird's?nest?processing?enterprises?show?certain?regional?characteristics,?mainly?distributed?in?Fujian,?Guangdong,?Zhejiang,?Shandong,?Beijing,?Shanghai?and?other?places.?The?consumption?market?of?bird's?nest?also?has?regional?characteristics,?mainly?concentrated?in?economically?developed?Guangdong,?Zhejiang,?Shandong,?Beijing,?Hebei?and?other?places.?With?the?rise?of?residents'?consumption?capacity,?the?consumption?of?bird's?nest?across?the?country?will?continue?to?increase?in?the?future.

At?this?stage,?the?brands?that?have?begun?to?take?shape?in?the?bird's?nest?industry?market?and?have?formed?a?certain?brand?influence?include:?Yan?Zhiwu,?upstairs,?Zuo?Shi,?Zhengdian,?Tongrentang,?etc.?Relying?on?its?brand?advantages,?Tongrentang?focuses?on?high-end?products;?Upstairs?has?attracted?many?consumers?by?virtue?of?its?advantages?of?imported?brands?from?Hong?Kong.?In?recent?years,?with?the?development?of?the?Internet,?online?bird's?nest?brands?such?as?xiaoxiandun?and?yanxiaochu?have?also?developed?rapidly,?and?gradually?explore?the?offline?market.?(source:?Zhongyan?Century?Market?Research?Co.,?Ltd.?the?opinions?in?this?article?are?for?reference?only?and?are?not?used?as?investment?suggestions!)